Privacy policy.

PRIVACY POLICY FOR SMS MESSAGING SERVICES


LQ Lazanas & Quesenberry, PLLC



Last Updated: [September 22, 2025]

  1. INTRODUCTION

This Privacy Policy ("Policy") explains how LQ Lazanas & Quesenberry, PLLC ("LQ Lawyers," "we," "us," or "our") collects, uses, discloses, and safeguards information obtained from clients and other individuals ("you") in connection with our SMS messaging services. This Policy applies to all personal information collected through our SMS messaging platform, related services, and communications.

LQ Lazanas & Quesenberry, PLLC is committed to protecting your privacy and ensuring the security of your personal information. We recognize the importance of maintaining the confidentiality of information collected about individuals and have adopted this Policy to explain our practices regarding the collection, use, and disclosure of your personal information.

This Policy is designed to comply with applicable privacy laws and regulations, including but not limited to the Telephone Consumer Protection Act ("TCPA"), the California Consumer Privacy Act ("CCPA"), the California Privacy Rights Act ("CPRA"), and other applicable state and federal laws.

  1. KEY TERMS

For the purposes of this Policy, the following terms shall have the meanings set forth below:

"Personal Information" means information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or household.

"Sensitive Personal Information" means personal information that reveals a consumer's social security number, driver's license number, state identification card, passport number, financial account information, precise geolocation, racial or ethnic origin, religious or philosophical beliefs, union membership, contents of mail, email and text messages, genetic data, biometric information, health information, or information concerning sex life or sexual orientation.

"SMS" or "Text Message" means a message sent using Short Message Service to or from a mobile device.

"TCPA" means the Telephone Consumer Protection Act of 1991, 47 U.S.C. § 227, and its implementing regulations.

"Service Provider" means a person or entity that processes information on behalf of LQ Law for a business purpose pursuant to a written contract.

"Third Party" means a person or entity that is not LQ Law or a Service Provider.

  1. PERSONAL INFORMATION WE COLLECT

In the course of providing our SMS messaging services, we may collect the following categories of personal information: 

  1. 3.1 Identifiers

    • Full name

    • Postal address

    • Email address

    • Telephone number

    • Mobile device number

    • Client identification number

    • IP address

    • Device identifiers

  2. 3.2 Client Records Information

    • Records of services provided

    • Case or matter information

    • Billing and payment information

    • Signature

  3. 3.3 Protected Classification Characteristics

    • Age

    • Gender

    • Other characteristics of protected classifications under California or federal law, as applicable to your legal matter

  4. 3.4 Commercial Information

    • Records of services purchased or considered

    • Billing history

    • Payment methods

  5. 3.5 Electronic Network Activity Information

    • SMS message content

    • SMS message metadata (date, time, recipient, sender)

    • Information regarding your interaction with our SMS messaging service

    • Device information and settings

  6. 3.6 Geolocation Data

    • General location information based on IP address or mobile device settings

    • Precise geolocation data (only with your explicit consent)

  7. 3.7 Professional or Employment-Related Information

    • Job title

    • Employer

    • Work history

    • Professional qualifications

  8. 3.8 Inferences

    • Information used to create a profile reflecting preferences, characteristics, and behaviors related to our services

  1. HOW YOUR PERSONAL INFORMATION IS COLLECTED

We collect personal information through various channels and methods, including: 

  1. 4.1 Direct Collection

    • Information you provide when you register for our SMS messaging service

    • Information you provide in SMS messages sent to us

    • Information you provide through our website, email, telephone, or in person

    • Information you provide in legal documents or forms

  2. 4.2 Automated Collection

    • Through cookies and similar technologies on our website

    • Through our SMS messaging platform and related technologies

    • Through mobile device applications

  3. 4.3 Third-Party Sources

    • From publicly accessible sources (e.g., court records, property records)

    • From third parties with your consent (e.g., referring attorneys, opposing counsel)

    • From service providers that assist us in providing legal services to you

    • From credit reporting agencies (with your authorization)

  4. 4.4 IT Systems

    • Our case management systems

    • Client intake and onboarding systems

    • Communication and messaging platforms

    • Document management systems

    • Billing and payment processing systems

  5. WHY WE USE YOUR PERSONAL INFORMATION

We use the personal information we collect for various business and commercial purposes, including: 

  1. 5.1 Providing Legal Services

    • To communicate with you regarding your legal matters

    • To provide updates on your case or legal issues

    • To send appointment reminders and scheduling information

    • To deliver legal advice and information

    • To respond to your inquiries and requests

  2. 5.2 Business Operations

    • To maintain and service your account

    • To process payments and billing

    • To verify your identity

    • To maintain records of our services

    • To improve our SMS messaging service and client experience

    • To develop new services and features

  3. 5.3 Legal and Regulatory Compliance

    • To comply with legal and professional obligations

    • To respond to court orders, subpoenas, or other legal processes

    • To establish, exercise, or defend legal claims

    • To prevent fraud, unauthorized activities, and other misuses of our services

  4. 5.4 Marketing and Communications

    • To send you information about our services, events, and resources that may be of interest to you

    • To conduct client satisfaction surveys

    • To maintain our client relationship

  5. 5.5 Security and Risk Management

    • To protect the security and integrity of our systems and services

    • To detect and prevent security incidents

    • To debug and repair errors in our systems

    • To protect against fraudulent or illegal activity

  6. LAWFUL BASES FOR PROCESSING

We process your personal information based on one or more of the following lawful bases: 

  1. 6.1 Consent

    • When you have given explicit consent to the processing of your personal information for one or more specific purposes

    • When you have opted in to receive SMS messages from us

  2. 6.2 Contractual Necessity

    • When processing is necessary for the performance of a contract to which you are a party

    • When processing is necessary to take steps at your request prior to entering into a contract

  3. 6.3 Legal Obligation

    • When processing is necessary for compliance with a legal obligation to which we are subject

  4. 6.4 Legitimate Interests

    • When processing is necessary for the purposes of the legitimate interests pursued by us or by a third party, except where such interests are overridden by your interests or fundamental rights and freedoms

A legitimate interest is when we have a business or commercial reason to use your information, so long as this is not overridden by your own rights and interests. Our legitimate interests include: 

  • Providing high-quality legal services to our clients

  • Managing our client relationships effectively

  • Operating our business efficiently and profitably

  • Protecting our business, personnel, and clients

  • Improving and developing our services

  • Marketing our services to existing and former clients

  • WHO WE SHARE YOUR PERSONAL INFORMATION WITH

We may share your personal information with the following categories of recipients: 

  1. 7.1 Service Providers

    • SMS messaging platform providers

    • Cloud storage and hosting providers

    • IT service providers

    • Payment processors

    • Client relationship management system providers

    • Document management system providers

    • Professional service providers (e.g., accountants, auditors)

  2. 7.2 Third Parties

    • Courts and opposing counsel (as necessary for your legal representation)

    • Expert witnesses and consultants (with your consent)

    • Insurance companies (with your consent)

    • Government agencies (when legally required)

    • Potential buyers or investors in our firm (in the event of a sale, merger, or other business transaction)

  3. 7.3 Legal and Regulatory Authorities

    • Law enforcement agencies

    • Regulatory bodies

    • Courts and tribunals

    • Government authorities

We only allow our service providers to handle your personal information if we are satisfied they take appropriate measures to protect it. We require all third parties to respect the security of your personal information and to treat it in accordance with the law. We do not allow our service providers to use your personal information for their own purposes and only permit them to process your personal information for specified purposes and in accordance with our instructions. 

  1. CATEGORIES OF PERSONAL INFORMATION WE DISCLOSE FOR BUSINESS PURPOSES

We may disclose the following categories of personal information for business purposes: 

  • Identifiers

  • Client records information

  • Protected classification characteristics

  • Commercial information

  • Electronic network activity information

  • Geolocation data

  • Professional or employment-related information

  • Inferences

  • HOW LONG YOUR PERSONAL INFORMATION WILL BE KEPT

We will retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, including for the purposes of satisfying any legal, regulatory, accounting, or reporting requirements.

To determine the appropriate retention period for personal information, we consider:

  • The amount, nature, and sensitivity of the personal information

  • The potential risk of harm from unauthorized use or disclosure of your personal information

  • The purposes for which we process your personal information and whether we can achieve those purposes through other means

  • The applicable legal, regulatory, tax, accounting, or other requirements

In some circumstances, we may anonymize your personal information (so that it can no longer be associated with you) for research or statistical purposes, in which case we may use this information indefinitely without further notice to you.

For client-related information, we typically retain records for a minimum of seven (7) years following the conclusion of your matter, or longer if required by applicable law, professional obligations, or our legitimate business needs.

  1. SMS MESSAGING SPECIFIC PROVISIONS

    1. 10.1 Opt-In Consent

We obtain your express written consent before sending you SMS messages. By providing your mobile phone number and opting in to our SMS messaging service, you expressly consent to receive SMS messages from us at the mobile number provided. 

  1. 10.2 Message Frequency

The frequency of SMS messages will vary depending on your preferences, the nature of your legal matter, and our communications with you. Standard message and data rates may apply. 

  1. 10.3 Opt-Out Procedure

You may opt out of receiving SMS messages at any time by:

  • Replying "STOP" to any SMS message you receive from us

  • Contacting us at [CONTACT INFORMATION]

  • Updating your communication preferences in your client portal

  • 10.4 Help Instructions

For help or information about our SMS messaging service, you may:

  • Reply "HELP" to any SMS message you receive from us

  • Contact us at [CONTACT INFORMATION]

  • 10.5 Supported Carriers

Our SMS messaging service is supported by most major wireless carriers, including but not limited to AT&T, T-Mobile, Verizon, Sprint, and their affiliates. However, we cannot guarantee that all wireless carriers support our SMS messaging service. 

  1. 10.6 Message and Data Rates

Message and data rates may apply to SMS messages sent and received in connection with our services. Please contact your wireless carrier for information about your messaging plan. Your carrier may impose message or charge limitations on your account that are outside of our control. 

  1. YOUR RIGHTS UNDER PRIVACY LAWS

Depending on your jurisdiction, you may have certain rights regarding your personal information. These may include: 

  1. 11.1 Right to Know

You may have the right to request information about the personal information we have collected about you, including the categories of personal information, the sources from which we collected it, the purposes for which we collected and used it, and the categories of third parties with whom we shared it. 

  1. 11.2 Right to Access

You may have the right to request a copy of the personal information that we have collected about you. 

  1. 11.3 Right to Deletion

You may have the right to request that we delete the personal information we have collected from you, subject to certain exceptions. 

  1. 11.4 Right to Correction

You may have the right to request that we correct inaccurate personal information we maintain about you. 

  1. 11.5 Right to Opt-Out of Sale or Sharing

You may have the right to opt-out of the sale or sharing of your personal information. Please note that LQ Law does not sell personal information as defined under applicable privacy laws. 

  1. 11.6 Right to Limit Use and Disclosure of Sensitive Personal Information

You may have the right to request that we limit our use and disclosure of your sensitive personal information to uses necessary to perform the services or provide the goods reasonably expected by an average consumer. 

  1. 11.7 Right to Non-Discrimination

You have the right not to receive discriminatory treatment for exercising your privacy rights. 

  1. HOW TO EXERCISE YOUR RIGHTS

To exercise your rights described above, please submit a request to us by: 

  • Emailing us at [EMAIL ADDRESS]

  • Calling us at [PHONE NUMBER]

  • Visiting [WEBSITE URL]

  • Writing to us at [MAILING ADDRESS]

Only you, or a person registered with the state's Secretary of State that you authorize to act on your behalf, may make a verifiable consumer request related to your personal information.

You may only make a verifiable consumer request for access or data portability twice within a 12-month period. The verifiable consumer request must:

  • Provide sufficient information that allows us to reasonably verify you are the person about whom we collected personal information or an authorized representative

  • Describe your request with sufficient detail that allows us to properly understand, evaluate, and respond to it

We cannot respond to your request or provide you with personal information if we cannot verify your identity or authority to make the request and confirm the personal information relates to you.

We will only use personal information provided in a verifiable consumer request to verify the requestor's identity or authority to make the request.

We will respond to verifiable requests within the timeframes required by applicable law.

  1. SECURITY MEASURES

We have implemented appropriate technical and organizational measures to protect the security of your personal information. These measures include: 

  • Encryption of personal information in transit and at rest

  • Secure access controls and authentication procedures

  • Regular security assessments and vulnerability testing

  • Employee training on data protection and security

  • Physical security measures for our facilities

  • Contractual safeguards with our service providers

However, the transmission of information via the internet and mobile networks is not completely secure. While we do our best to protect your personal information, we cannot guarantee the security of your personal information transmitted through our SMS messaging service. Any transmission of personal information is at your own risk. 

  1. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, and other factors. We will notify you of any material changes by: 

  • Posting the updated Privacy Policy on our website

  • Sending you an SMS message with a link to the updated Privacy Policy

  • Sending you an email notification

  • Providing notice through our client portal

We encourage you to periodically review this Privacy Policy to stay informed about our collection, use, and disclosure of your personal information. 

  1. CHILDREN'S PRIVACY

Our SMS messaging service is not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13. If we learn that we have collected personal information from a child under 13, we will promptly delete that information. If you believe we might have any information from or about a child under 13, please contact us at [CONTACT INFORMATION]. 

  1. INTERNATIONAL DATA TRANSFERS

LQ Law is based in the United States and the information we collect is governed by U.S. law. If you are accessing our SMS messaging service from outside the United States, please be aware that information collected through the service may be transferred to, processed, stored, and used in the United States and other jurisdictions. Data protection laws in the U.S. and other jurisdictions may be different from those of your country of residence. Your use of our SMS messaging service or provision of any information constitutes your consent to the transfer, processing, usage, sharing, and storage of your information in the U.S. and other jurisdictions as set forth in this Privacy Policy. 

  1. CONTACT INFORMATION

If you have any questions, concerns, or comments about this Privacy Policy, our privacy practices, or if you would like to exercise your rights, please contact us at:

LQ Lazanas & Quesenberry, PLLC
[ADDRESS]
[PHONE NUMBER]
[EMAIL ADDRESS]
[WEBSITE URL]

  1. CALIFORNIA PRIVACY RIGHTS

If you are a California resident, California law may provide you with additional rights regarding your personal information. To learn more about your California privacy rights, visit [CCPA PRIVACY NOTICE URL]. 

  1. 18.1 California Shine the Light Law

California Civil Code Section 1798.83 permits users of our SMS messaging service that are California residents to request certain information regarding our disclosure of personal information to third parties for their direct marketing purposes. To make such a request, please send an email to [EMAIL ADDRESS] or write us at [MAILING ADDRESS]. 

  1. 18.2 California Do Not Track Disclosure

We do not currently respond to browser "Do Not Track" signals or other mechanisms that provide a method to opt out of the collection of information across the networks of websites and online services in which we participate. If we do so in the future, we will describe how we do so in this Privacy Policy. 

  1. ATTORNEY-CLIENT PRIVILEGE AND CONFIDENTIALITY

Nothing in this Privacy Policy is intended to diminish or waive the attorney-client privilege or our ethical obligation to maintain client confidentiality. Communications between you and LQ Law that are protected by the attorney-client privilege or work product doctrine will be maintained as confidential to the fullest extent required by law and our professional responsibilities, regardless of the data privacy practices described in this Policy. 

SMS opt-in and phone numbers collected for SMS communication purposes will not be shared with any third party and affiliates for marketing purposes

  1. ACKNOWLEDGMENT

By using our SMS messaging service, you acknowledge that you have read and understood this Privacy Policy and agree to its terms.